1. 4A [چهار ای] آمیخته نوین بازاریابی: خلق ارزش برای مشتریان، شرکتها و جامعه
Author: / جاگدیش ان. شث، راجندرا اس. سیسودیا,The 4 A's of marketing : creating value for customers, companies and society,2012.
Library: Central Library and Documents Center of Mazandaran University (Mazandaran)
Subject: بازاریابی ارتباطی,Relationship marketing,مشتریشناسی -- مدیریت,Management -- Customer relations,بازاریابی,Marketing
Classification :
HF
۵۴۱۵
/
۵۵
/
ش
۲
چ
۹ ۱۳۹۷


2. Analytical CR
Author: / Markus Weubben
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Customer relations--Management,Marketing--Management
Classification :
HF
,
5415
.
5
,.
W833
,
2009eb


3. Analytical CRM
Author:
Library: Central Library and Documents Center of Mazandaran University (Mazandaran)
Subject: Customer relations ; Management. ; Marketing ; Management. ;

4. A4آمیخته نوین بازاریابی
Author: / جاگدیش شث،راجندرا سیسودیا ترجمه سیدعلیرضا سیدصالحی،عباس اسدی,The 4 A's of marketing : creating value for customers, companies and society,2012.,شت
Library: Library and knowledge management of the management schools of Tehran University (Tehran)
Subject: بازاریابی ارتباطی,مشتریشناسی,بازاریابی, -- مدیریت,Relationship marketing,Management -- Customer relations,Marketing
Classification :
۶۵۸
/
۸
ش
۳۶۷
چ


5. Beyond six sigma: profitable growth throuth customer value creation
Author: Plaster, Gary.
Library: Central Library and Documentation Center (Kerman)
Subject: ، Total quality management,، Organizational effectiveness,، Marketing,، Customer relations
Classification :
HD
62
.
15
.
P55
2006


6. Brand management strategies
Author: / William D'Arienzo
Library: Library and knowledge management of the management schools of Tehran University (Tehran)
Subject: Branding (Marketing),Brand name products--Management,Customer relations,BUSINESS & ECONOMICS / Industries / Retailing.--bisacsh,BUSINESS & ECONOMICS / Industries / Fashion & Textile Industry.--bisacsh
Classification :
658
.
827
B655b
2016


7. Brand together
Author: Nicholas Ind, Clare Fuller, Charles Trevail.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Branding (Marketing),Customer relations.,Product management.

8. Business development :
Author: Andreas Kohne.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Customer relations.,Marketing-- Management.,Strategic planning.,Success in business.,BUSINESS & ECONOMICS-- Management.,BUSINESS & ECONOMICS-- Reference.,BUSINESS & ECONOMICS-- Skills.,Customer relations.,Marketing-- Management.,Strategic planning.,Success in business.
Classification :
HF5386


9. Business relationship management and marketing
Author: / Michael Kleinaltenkamp, Wulff Plinke, Ingmar Geiger, Editors
Library: Library of Entrepreneurship (Tehran)
Subject: Customer relations -- Management,Industrial marketing,Marketing -- Key accounts,Relationship marketing,Sales management,Electronic books
Classification :
HF
5415
.
1263
.
B88
2015


10. Cases on Consumer-Centric Marketing Management
Author: / Vimi Jham
Library: Library of Foreign Languages and Islamic Sources (Qom)
Subject: Marketing -- Management -- Case studies,Customer relations -- Case studies,Customer services -- Case studies,Consumer behavior -- Case studies,بازاریابی -- مدیریت -- نمونهپژوهی,مشتریشناسی -- نمونهپژوهی,خدمات مشتری -- نمونهپژوهی,مصرفکنندگان -- رفتار -- نمونهپژوهی
Classification :
HF5415
,.
13
.
C335
2014


11. Cases on consumer-centric marketing management /
Author: Vimi Jham and Sandeep Puri, editors
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer behavior, Case studies,Customer relations, Case studies,Customer services, Case studies,Marketing-- Management, Case studies
Classification :
HF5415
.
13
.
C335
2014


12. Cases on consumer-centric marketing management
Author: / Vimi Jham and Sandeep Puri
Library: Library of Entrepreneurship (Tehran)
Subject: Marketing -- Management,Customer relations,Customer services,Consumer behavior
Classification :
HF
5415
.
13
.
C335
2014


13. Commitment in Kundenbeziehungen :
Author: Melchior David Bryant ; mit einem Geleitwort von Hans H. Bauer.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Customer relations-- Management.,Marketing.,Customer relations-- Management.,Marketing.
Classification :
HF5415
.
5


14. Competing on value: bridging the gap between brand and customer value
Author: Maklan, Stan
Library: Central Library of Sharif University of Technology (Tehran)
Subject: ، Brand name products-- Management,، Brand name products-- Marketing-- Management,، Customer relations,، Industrial management
Classification :
HD
69
.
B7
.
M35
1998


15. Consumer insight :
Author: [edited by] Merlin Stone, Alison Bond & Bryan Foss
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Customer relations-- Management,Database marketing,Marketing research
Classification :
HF5415
.
5
.
C6625
2004


16. Consumer insight
Author: / [edited by] Merlin Stone, Alison Bond & Bryan Foss
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Customer relations--Management,Marketing research.,Database marketing.
Classification :
HF
,
5415
.
5
,.
C6625
,
2004


17. Converting customer value
Author: / J.A. Murphy ... [et al.]
Library: Library of Entrepreneurship (Tehran)
Subject: Customer relations -- Management,Business planning,Relationship marketing
Classification :
HF
5415
.
5
.
M86
2006


18. Converting customer value
Author: / J.A. Murphy ... [et al.]
Library: Library of Campus2 Colleges of Engineering of Tehran University (Tehran)
Subject: Customer relations -- Management,Business planning.,Relationship marketing
Classification :
HF
5415
.
5
.
M865
2006


19. Creating and managing superior customer value /
Author: edited by Arch G. Woodside, Francesca Golfetto, Michael Gibbert.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Customer relations-- Management.,Relationship marketing.,Business & Economics-- Sales & Selling.,Business and Management.,Customer relations-- Management.,Gestion d'entreprises.,Kundenmanagement,Kundenwert,Relationship marketing.,Sales & marketing.,Strategisches Management
Classification :
HF5410
.
A38
v
.
14eb


20. Creating effective sales and marketing relationships /
Author: Kenneth Le Meunier-FitzHugh, Leslie Caroline Le Meunier-FitzHugh
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Customer relations,Marketing-- Management,Organizational effectiveness,Sales management
Classification :
HF5438
.
4
.
L42
2015

